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    Online Consumer Market Research Panels

    Since 2003 Toluna has built, maintained and nurtured the world's largest, most demographically diverse online market research panel, with 4 million consumers across 39 countries. Toluna QuickSurveys lets you tap into this industry-leading panel - yet it's lower in cost than the competition.

    Market Research

    Launch a sophisticated market research survey to the world’s largest qualified set of consumers across 39 countries. Get thousands of high quality responses within hours.

    Feedback Surveys

    What problems do your customers face? Why are your employees less productive than they could be? Toluna QuickSurveys gives you answers to business-specific questions like these.

    Product Development

    Use Toluna QuickSurveys to test new concepts or products. Learn what consumers want and need before you invest significant time and money on your next big idea.

    Easy To Use

    Toluna QuickSurveys is making market research easy and revolutionising the industry. Use it to launch high quality market research surveys in 3 simple steps, analyze data in real-time and make more informed business decisions.

    Overview Create Limitless Surveys Real Time Reports Social Media and Mobile Surveys Consumer Panel - 4 Million Members Send Your Survey
    Survey creation tips3/22/2013

    Creating the perfect survey can be difficult; so why not get a little help?

    Just follow a few simple tips below and you will be well on your way to survey success!

    Using the right audience: Ensure you target the right people for your survey; whether it’s friends, customer lists or the Toluna panel. If… read more

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    Customer Testimonials:

    The TolunaQuick survey went really well last night – we completed in about half an hour. The pitch team were so mesmerised at how the system works that I had a huddle of them round my desk at 9.30pm last night watching the results come in real-time. I just love it!

    Kirsty Higgins
    Head of Insight
    RAPP

    Quick, cheap, visually impressive and highly credible. An almost addictive way of gaining up-to-the-minute insight or decision support.

    Gary Hurry
    Director of Marketing
    ABN AMRO Commercial Finance PLC

    We’re a full service market research firm who are always looking for new and innovative tools. We switched from Survey Monkey to TolunaQuick last year for our customer satisfaction work. It’s a flexible and easy-to-use tool – and what’s more it’s free to use! Love it!

    Monika Svobodova
    Senior Research Executive
    Impact Research

    I’m such a big advocate of Toluna that I think some people are beginning to suspect that I’m on their payroll. That’s not the case and my obsession with their service stems entirely from my love of their product, TolunaQuick.

    Kelvin Newman
    Creative Director
    Site Visibility

    Agency business is always fast moving, but developing an entire campaign strategy in one week with camera crews filming your every move is quite a unique experience. Toluna actually had a part in all this. Since we were under immense time pressure, we fielded a ‘mini-AA&U’ study using TolunaQuick. It is a perfect tool for quick turnaround research needs like this! In addition to the survey, we conducted a number of qualitative interviews, and looked at a ton of secondary research – all in the first few days of the project.

    Robert Herbst
    Research Director
    FKM

    Consumer Panel

    Online Social Voting Community, Toluna.com 

    Our focus on creating socially relevant and engaging panel communities ensures we communicate with members on a far deeper level than the competition. 

    The social rewards of interacting with fellow panelists and contributing to debates across a huge range of topics is an extremely powerful mechanism - one that stimulates repeat visits to the site and maximizes response to our clients' surveys.

    Tapping into this online community can generate 2,000 responses in under 24 hours and Toluna routinely achieves over 1 million votes a day. Such a significant volume of traffic from signed-in, validated panelists ensures real-time global responses to your questions, backed by 11 demographic points on each respondent.  The results are high-quality, actionable insights you can rely on. 

    Click here to visit Toluna.com and learn more about our panel site. 

    Member Profiles - 11 Demographic Types

    Toluna QuickSurveys lets you target your response audience by 11 demographic types - Gender, Age, Region, Ethnicity, Race, Education, Income, Work Position, Shopping, Children and Household size.  This data is collected from Toluna panel members at registration and is updated each time they participate in our regular profile updates. Given this unique level of targeting, you can generate opinions from your target or niche audiences and we're able to present your survey to panelists in that demographic, as well as those who have expressed interest.

    Panelist Quality

    To ensure clients achieve the highest quality of responses, Toluna is dedicated to maintaining its panel's health and quality.

    Numerous procedures are in place to confirm identities and detect fraudulent respondents.  Our system automatically recognises duplicate email address and machine fingerprints, and performs Internet protocol checks to ensure respondents are based at the right location. As an additional safeguard, we compare panelist information against our own list of individuals excluded from our community.

    Toluna is dedicated to ensuring quality management procedures are applied when providing samples and programming each client's questionnaires. Our company operations are governed by documented processes, including those for project management, survey programming, quality control, sampling and panel management, as well as those ensuring the confidentiality and security of information provided by clients, panelists, and other proprietary records. These processes are continuously reviewed and updated.

    We have participated in creating and reviewing the proposed ISO standards for market research access panels and have found our processes to be substantially in compliance.

    Global Recruitment

    Toluna deploys a dedicated team of recruitment professionals to identify and recruit high-quality and engaged survey respondents. Experience has shown us the importance of ensuring panelists are fully aware of the high level of commitment needed to participate.  Before we invite them to join our online panel, we confirm they're fully qualified and prepared to be involved long-term.